ADA Website Compliance

Web accessibility is a set of rules, behaviors, code standards, and design guidelines, that are meant to allow people with disabilities to effectively use websites.

Providing valuable web content can significantly impact your ability to expand your business. Of course, in order to maintain the relevance of your brand over time, you'll need to change your website design or introduce a brand-new website. Making sure a new website conforms with the Americans with Disabilities Act (ADA) is among the most crucial considerations when launching.

According to statistics, 22% of adult Americans are living with a disability. Disabilities can significantly complicate internet access, from mobility concerns to sight impairments. Although the ADA mandates businesses to provide accommodations for consumers with disabilities in physical locations, some have found it challenging to execute these standards online.

How Do I Make My Website ADA Compliant?

The path to website accessibility starts with a website audit and then remediating the website based on the audit results. You can test if your website is compliant here.

How can ATMA design your website to be compliant? With the following:

Keyboard navigation
Image descriptions
Test all forms on your website
Eliminate or adjust time-constrained elements
Simplify the visuals on your website
Provide alternatives to audio and video content (transcripts/captioning)
Avoid content that could trigger seizures or other physical reactions
We use the first and only automatic, AI-powered machine-learning web accessibility solution that complies with worldwide legislation and keeps websites compliant 24/7

Make My Website Accessible

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Although it can seem difficult, ADA website compliance is possible. Recognize that you can tackle it in stages. Please get in touch with us so that we may work with you to create a practical plan that weighs the expenses and legal risks of achieving ADA compliance.

Why You Need An ADA Compliant Website

Your website's layout conveys a lot about the caliber of your products and services as well as the extent of your customer service. Investing in an ADA-compliant website will demonstrate to your customers, potential customers, and important stakeholders your dedication to offering the best service.

Adherence to the Law

The law forbids discrimination against people with disabilities in all settings, including online platforms. 7,633 ADA website compliance complaints were filed in 2017 alone, and this figure increased sharply by almost 200 percent in 2018. Using ADA website compliance services to your advantage shields your business from frequent web accessibility lawsuits.

ADA Tax Credit Eligibility

Small businesses that prioritize web accessibility and satisfy the ADA tax credit 2021 requirements may be eligible for an IRS ADA tax credit of up to $5,000 or an ADA tax deduction of up to $5,000.

Accessibility for Everyone

Millions of disabled individuals worldwide have technology demands that need to be better understood and given more attention, including the need for information from internet sources. Visitors to your website will have equal access to your online material and the ability to make educated decisions thanks to an ADA-compliant website.

Better Conversion Potential

Visual impairments, motor impairments, developmental delays, and hearing impairments are just a few of the different ways that disabilities manifest. Businesses that tailor their website to serve this demographic will significantly increase the number of users who can get the information they need. A website that complies with ADA regulations enables you to engage various audience segments. Your prospects of increasing your retention rate are higher the more people who can view your website. The chance to convert more website visitors into paying customers and eventually devoted brand champions is what makes ADA website compliance so crucial.

Search Engine Optimization (SEO)

Numerous SEO elements, including text size, color contrast, sitemaps, captions, video transcription, and picture alt tags, intersect with ADA guidelines. By adhering to web standards, you enhance your SEO efforts and give both online users and search engines a favorable view of your business.

Positive Online Reputation

When they are unable to access your web content, the majority of disabled persons who are purchasing or browsing online will click away and look for an ADA-compliant website. Because word-of-mouth marketing spreads quickly online, it only takes one online review or recommendation to change how other people regard your company. An efficient strategy to increase your online presence and draw more visitors to your website is to have a platform that complies with the ADA.

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Growing Your Business with Web Accessibility

Extend your business to include a bigger audience.

You're likely to increase revenue while also doing good if you make your website available to the nearly 25% of people who live with a disability. The community's combined purchasing power exceeds $1.2 trillion, and by facilitating transactions between members of the community and your business, you build long-term business partnerships that help you achieve your financial objectives.

Enhance the functionality of your website.

Do you want to improve your SEO ranking? How about improving the number of visitors, dwell time, and CTR on your website? We are aware that if websites were easier to access, 82% of visitors would stay on them longer. So, if your website is accessible, you can anticipate a greatly enhanced user experience, which will probably result in increases in performance and conversion rates.

Mitigate legal risk.

By making web accessibility a normal procedure, you can reduce the risk of future litigation. It’s also the morally right thing to do. Though you want to reduce the danger of running into accessibility litigation, it's also an issue of legal necessity and compliance. Modern, sophisticated web accessibility solutions enable business owners to uphold WCAG 2.1 AA level criteria and ADA compliance.

Build a positive, online reputation.

Consumers are loyal to inclusive brands. Brands with inclusive, accessible websites, products, or services have a better online reputation with consumers in general, including both persons with disabilities and those without them. If your website is easy to use and accessible to all users, people with disabilities will continue to have positive impressions of your company. They will also tell their friends and family about you, which will increase the size of your audience. A web accessibility solution that is integrated into your website benefits both your company and website visitors with impairments who want to navigate and make purchases.

Provide Fair Access to Your Website

With the aid of cutting-edge artificial intelligence (AI) technology, ATMA provides ADA compliance services that make it easy for website visitors to navigate your page. We offer online consumers the ADA compliance solution they require to prevent website compliance lawsuits, take advantage of ADA tax benefits, and win visitors’ business for life.

Make your online content more accessible to a broader range of persons with disabilities, including:
Deafness
Blindness
Photosensitivity
Hearing loss
Low vision
Learning disabilities
Cognitive limitations
Limited movement
Speech disabilities

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What is the ADA tax credit?

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Investing in web accessibility and complying with the Americans with Disabilities Act (ADA) now entitles businesses and agencies to a tax credit according to Section 44 of the IRS Code. This is great news for any business or agency that invests in an accessible website and offers an inclusive user experience to the population living with disabilities.

By working on accessibility and maintaining ADA compliance, you earn back the cost you invested in your accessibility efforts. The government has decided to initiate The Disabled Access Tax Credit to incentivize investment into accessibility. To put it simply, they want to help you help others by reducing the financial burden.