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December 8, 2022Important Pages You Need On Your Business Website
Your business website should be tailored to your unique products or services, but there are certain website pages that all small business websites need in order to be effective.
As a small business owner, you know that having a website is a critical part of your marketing strategy. But what website pages do you need on your website? And how can you ensure that your website is effective in helping you grow your business? In this blog post, we’ll discuss the different pages that every small business website should have, and we’ll provide tips on how to create an effective website that helps you reach your goals. So read on to find out more!
Website Pages to Include on Your Business Website
If you’re running a small business, you need to have certain pages on your website in order for it to be successful. This is especially true if you want to rank well on search engines. Here are eight pages that you must have on your website:
- Homepage
- About Us
- Services/Products
- Blog
- Contact Us
- FAQs
- Terms and Conditions
- Privacy Policy
Having these pages will not only improve your website’s SEO, but will also provide visitors with the information they need to know about your business.
A Closer Look into These Website Pages
Homepage
The homepage is the most important page on your website. It’s the first thing that people will see when they visit, so it’s important to make a good impression. According to statistics, you only have 0.05 seconds to persuade visitors to stay on your website.
Your homepage should be well-designed and easy to navigate. It should also include a brief description of what your business does.
About Us
An About Us page is a great way to give visitors an overview of your business and it’s the second most-viewed page of your site. This page should include information about your history, your mission statement, and your team. You can also use this page to show off any awards or accolades that you’ve received.
Services/Products
If you offer any services or products, you’ll need a dedicated page for each one. This page should include a detailed description of the service or product, as well as any pricing information. You may also want to include some customer testimonials.
Blog
A blog is a great way to keep your website updated with fresh content. It’s also a good way to attract new visitors to your website. Make sure to post regularly and promote your blog posts on social media.
Contact Us
A Contact Us page is essential for any website. This page should include your contact information, such as your phone number, email address, and mailing address. You will want to include a contact form so that visitors can easily get in touch with you.
FAQs
An FAQ page is a great way to address any common questions or concerns that visitors may have. This page can also be used to provide more information about your services or products.
Terms and Conditions
If you plan on selling any products or services on your website, you’ll need to have a Terms and Conditions page. This page will outline the terms of use for your website. It’s important to make sure that this page is clear and easy to understand.
Privacy Policy
A Privacy Policy page is required by law if you collect any personal information from visitors to your website. This page should include information about how you collect, use, and store personal data. You should also include a link to your Privacy Policy on every page of your website.
Additional Website Pages to Consider
If you take a look at Advent Trinity’s website, you can see it’s massive. We have more than 50 pages. It’s not necessary to have them on the main menu, of course. Not only is it easy to navigate and users can find the information they are looking for, but having these pages allows us to rank really well with SEO.
Here are some additional pages you may consider:
- Gallery
- Portfolio
- Testimonials/Product Reviews
- Resources/Articles
- Events Calendar
- Return/Refund Policy
- Site Map
- Special Deals & Promotions
- Accessibility Statement
- Online store
- Newsletter
And the list could go on forever. Depending on your type of business, your budget, and your objective for your website, the digital marketing experts at ATMA can help you determine what website pages would be most beneficial to your business.
Website Pages: SEO Essentials
Having these pages on your website is essential for SEO and providing visitors with the information they need. Make sure to take the time to create high-quality content for each page.
Your business website should be tailored to your unique products or services, but there are certain pages that all small business websites need in order to be effective. At a minimum, your small business website should have an about page, a contact page, and a product or service page. You may also want to consider adding other pages like a blog or resource center to help engage potential customers and keep them coming back to your site.
Is your small business website missing any of these essential pages? Let’s build your website today and make sure you’ve got everything you need to succeed online.