Social Media: Why You Should Follow Your CompetitorsSocial Media: Why You Should Follow Your CompetitorsSocial Media: Why You Should Follow Your CompetitorsSocial Media: Why You Should Follow Your Competitors
  • Home
  • About ATMA
  • Portfolio
  • Marketing Services
      • ADA Website Compliance
      • Affiliate Management
      • App Development
      • Branding
      • Content Marketing
      • Conversion Rate Optimization
      • Digital Consultancy
      • Email Marketing
      • Local SEO
      • Logo Design
      • Mobile Marketing
      • Online Presence Analysis
      • Pay Per Click (PPC) Management
      • Photography
      • Press Release
      • Reputation Management
      • Search Engine Optimization (SEO)
      • Social Media Ads Management
      • Social Media Marketing
      • Videography
      • Website Design
      • Website Development
      • Website Hosting
      • Website SEO
  • Your Industry
    • Business Services
    • Health and Wellness
    • Insurance
    • Non-Profit
    • Manufacturers
    • Real Estate
    • Restaurant
  • Resources & More
    • Blogs
    • Courses
    • Digital Report
    • Free Listing Scan
    • Newsroom
    • Podcast
    • Social Media Quiz
    • Webinar
  • Partner With Us
    • Affiliate
    • White Label
  • Submit A Ticket
Get Started
what is digital marketing
What is Digital Marketing and Why You Need it
August 3, 2021
tiktok safety concern
TikTok: Should you be concerned with safety?
August 3, 2021
Published by Ruben Duarte on August 3, 2021
Categories
  • Facebook
  • Social Media
  • Tips
Tags
  • facebook
  • social media
  • track competitors
  • Track Competitors on Social Media
why you should follow competitors

Why You Should Follow Your Competitors on Social Media

On social media, it’s easier than ever to keep up with your competitors. In this blog post, we will share with you the most effective ways that you can use social media to your advantage to do just that.

It’s always good to know what’s going on in your industry; to stay up-to-date, and one step ahead of your competitors. Keeping an eye on the competition has always been part of running a business. In today’s age, it’s easier than ever to keep up with your competitors with social media. In this blog post, we will share with you the most effective ways that you can use social media to your advantage to do just that.

Reasons to Track Competitors on Social Media

The most important reason you should track competitors on social media is to see what content they’re putting out, how they’re doing it, and who’s engaging. Your competitors may have a different angle or perspective on things than you do. Tracking the competition also helps you monitor what’s going on in your industry. If they have something big going on they’ll be sharing it on social media.

Social media is one of the most powerful marketing tools today, allowing you to quickly and effectively reach your target audience. Tracking your competitors on social media is a great way to gain useful insights into their strategies which, in turn, can help inform decisions related to your own marketing efforts. Not only can you gain beneficial knowledge about what works and what doesn’t for them, but you can also be inspired by their successes and adjust your tactics accordingly. Additionally, tracking competitors enables you to quickly see when new trends arise — ones that may affect or benefit your content strategy — as well as gauge customer sentiment toward that company compared to how customers perceive you. Generating competitive intelligence from social media will not only enable better monitoring of potential threats but also proactively seek opportunities that could increase market share for your business.

You can see how they’re doing with their customer base. See what content they’re putting out and how their fans and followers respond to it. What’s getting the best responses? If they’re getting a lot of loyal engagement, you’ll learn from them. Finding something new and interesting is important to have your own success on social media. You can see how many fans/followers/subscribers they have and how they acquire them. On Twitter and Instagram, you can see what hashtags they’re using and that would be a huge advantage to you.

How to Track Your Competitors

You can create a list of your competitors’ Pages on Facebook. Facebook will automatically help you monitor their performance statistics through a tool called Page Watching. With this tool, you can track weekly analytics as you do your own page. Using this tool can help you identify your top competitor, and see if you’re measuring up.

You can access Pages to Watch on your Page’s Insights. In the overview section, scroll down until you see the Pages to Watch tab. You can track the progress of 5 or more Pages. However, don’t just copy your competitors or rip off their content. Use it to get inspired and motivated. Use this information to form relationships with your competitors. You just might be able to help each other out and everybody wins.

Tracking Competitors

If you’re looking to stay on top of the competition in your industry, following your competitors on social media can be an incredibly helpful strategy. Doing so will give you valuable insight into their practices and strategies, allowing you to keep abreast of the latest developments in your field. It’s also a way to check in with the attitudes and conversations that are currently surrounding your competitors, giving you real-time access to public sentiment about them and potentially highlighting opportunities where they’re weak or deficient so that you can play up those points in your own messaging. Keeping tabs on the competition is always important and following them on social media is one of the most efficient ways to do it.

The Secret to Organic Social Media Reach

By Leslie Radford
Share
0
Ruben Duarte
Ruben Duarte

Related posts

vision statement VISION and MISSION using jigsaw puzzles
January 22, 2023

How to Write an Impressive Vision Statement + Examples 


Read more
Vision Mission Puzzle
January 15, 2023

How to Write a Powerful Mission Statement + Examples That Will Inspire Your Own


Read more
social media applications on Mobile phone
January 8, 2023

What Social Media Platform Do You Identify With Most?


Read more

Comments are closed.

682.270.8035

support@adventtrinity.com

2909 E Arkansas Lane
Suite C
Arlington, Texas 76010

Useful Links
  • About ATMA
  • Portfolios
  • Awards/Badges
  • Support
By Industry
  • Business Services
  • Health and Wellness
  • Insurance
  • Manufacturers
  • Non-Profit
  • Real Estate
  • Restaurant
Partner Programs
  • Affiliate
  • White Label
Resources
  • Blogs
  • Courses
  • Digital Report
  • Newsroom
  • Podcast
  • Portfolios
  • Social Media Quiz
  • Webinar

Legal
  • Privacy Policy
  • Terms and Conditions
  • Accessibility Statement
  • ADA Website Compliance
Cities We Work With
  • Addison
  • Arlington
  • Dallas
  • Fort Worth
  • Frisco
  • Grand Prairie
  • Mansfield
  • Plano
Services
  • Website Development
  • Website Design
  • Web Hosting
  • App Development
  • Content Marketing
  • Local SEO
  • Logo Design
  • Social Media Marketing
Copyright © Advent Trinity Marketing Agency. All rights reserved.
Get Started